Promoting gambling ads effectively requires navigating a complex landscape of regulations and platform policies. While mainstream advertising networks like Google Ads and social media platforms often have strict limitations or outright bans on new gambling ads, several specialized ad networks cater to the iGaming industry.
Here are some of the ad networks that are often considered best for promoting new gambling ads:
Specialized Gambling Ad Networks:
- 7Search PPC: This network focuses on verticals like dating, gambling, adult, and pharmacy. They offer various ad formats and aim to connect advertisers with relevant audiences in the betting and casino sectors.
- Blockchain-Ads: This network is specifically built for the iGaming industry, covering a wide range of GEOs, including Tier 1 countries. It offers various targeting options, including on-chain targeting for crypto casinos, and supports popunders and native ads. They require a higher minimum deposit.
- PropellerAds: A multi-source advertising platform with a global reach and diverse ad formats like push notifications, in-page push, popunders, interstitials, and survey exit. They offer advanced targeting and optimization tools. While known for high traffic volume, some of their ad formats can be intrusive.
- RichAds: This network focuses on push, in-page push, pop, direct click, native, Telegram, and display ads. They have their own pool of publishers, offer a wide GEO coverage, and provide features like automated rules and performance mode for optimization.
- Adsterra: Offers various ad formats, including popunders, web push, in-page push, social bar, banners, and native banners, with a global reach. They are known for their anti-fraud algorithms and offer multiple payment options.
- Adcash: Provides a DSP with advanced targeting options and various ad formats like native, display, pop, push, and interstitial. They emphasize anti-fraud measures and offer automatic bidding technology.
- Clickadu: This network offers a wide range of ad formats, including popunders, push notifications, in-page push, video, instant text messages, and skim ads, with a significant daily impression volume and broad GEO coverage.
- EvaDav: Specializes in push notifications and offers various targeting options.
- Pushground: Focuses on push, in-page push, and pop ads, emphasizing high-quality, qualified traffic for gambling offers with fewer restrictions on creatives.
Promoting gambling involves inherent risks and requires strict adherence to legal and ethical guidelines. Always prioritize responsible advertising practices and ensure you are operating within the bounds of the law.